Amanda Bynes Designs ‘Dear’ Fashion Line For Steve & Barry’s

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Monday, July 16. 2007

Amanda Bynes Designs ‘Dear’ Fashion Line For Steve & Barry’s

Someone named Amanda Bynes (who looks a lot like the cheerleader from Heroes) is creating a cheap-chic fashion line for Steve & Barry's, thus following in the footsteps of actress Sarah Jessica Parker and basketball star Stephon Marbury.

Because we can always use more affordable clothing options, we checked out the official site, www.dearbyamanda.com, to see what's in store. Jean jackets, hoodies, jeans, and layered tees account for much of the line, geared towards a younger, teenage crowd. Irrespective of the target audience, we're pretty sure we could put together just about every single teeny-bopper look we've seen so far by taking a quick trip to Delia's, Old Navy and Target. So what's the incentive to shop 'Dear'? Having another choice—that, and all items will sell for $20 or less.

Look for it in stores on August 16th.

Some looks from 'Dear' by Amanda Bynes for Steve and Barry's. Unoriginal, yet cute and modest—which is highly undervalued these days.

Posted by The Budget Babe in Celebrity Style at 23:38 | Comments (5) | Trackback (1)

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If you want to learn more about the Amanda Bynes clothing line for Steve and Barry's, click here. Sign up for the Dear lounge and you can see some of her new collection and get info other people can't! A code should be entered in the secret code box

Weblog: The Budget Babe
Tracked: Aug 07, 13:57

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Oh I love Amanda Bynes! I'll for sure be checking out this fashion line when it comes out--you can't beat the price! Although, as much as I like Amanda, seems like most anyone can get there own fashion line these days...what's with that?

#1 Ashley on 2007-07-17 12:34 (Reply)

It certainly seems like every A-E list celeb and their mother (ehem, Beyonce) has a fashion line these days! Basically it's all a question of marketing and $$$. People buy celebrity endorsed clothing. We're not so cynical as to say this is always a bad thing--we take it on a case by case basis.

Retailer Zara may be the last bastion of hope for clothes that may be designer-inspired, but you won't find celebrities designing their clothes (at least not for now): Check out this article in Reuters: http://news.yahoo.com/s/nm/20070703/en_nm/inditex_dc

#1.1 The Budget Babe on 2007-07-17 13:10 (Reply)

I think the really odd part is how the people ACTUALLY designing these budget lines never get any credit, and instead a celebrity is called in to claim the work! From an artist's viewpoint I'm sick of this happening! How about the actresses/singers/models stick to what they do, and the designers/artists get credit for what they do! (P.S., i like Amanda too, its nothing personal! haha)

#2 Anonymous on 2007-07-18 13:48 (Reply)

that's because if 'Super-Designer-with-no-name-recognition" designs a lovely line of clothing, it won't sell as well as if some famous person adds their name to it. the advertising world sells fantasies: if you wear Elizabeth Arden make-up, you will look like Catherine Zeta-Jones. If you wear Sarah Jessica Parker clothing, you will have her 'look,' and so on. smart shoppers can see through this but Madison Avenue is betting on the 90% of the general population that obviously can't.

saying that, in the late 70's Sophia Loren came out with a perfume. it wasn't that great but i bought it anyway because i saw her at Carson's in Chicago for the launch and i was so impressed by how gorgeous she looked in person, and how gracious she was as a person. so yes, names sell.

however, if you're talented and want to break out in the fashion world, what's to stop you from selling your clothes as 'coco chanel II?'
he he he

#2.1 pirate jenny on 2007-07-19 11:34 (Reply)

Food for thought: Luca Solca of the Bernstein consultancy says stars are a substitute for design, speed and quality. He compares firms that use them to athletes forced to take steroids to compete.

#2.1.1 The Budget Babe on 2007-07-19 16:17 (Reply)

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