As I reported earlier, Target has partnered with Jaye Hersh, known for her high-end Los Angeles trendsetting boutique, Intuition, to launch the latest accessories collaboration, HollywoodIntuition. Hitting stores Sunday, July 12 2009, the collection offers up-to-the-minute celebrity styles at prices that won't break the bank ($2.99- $29.99).
Per the press release, "Hersh has built a distinct niche in the fast-paced, ever-changing fashion business and brings her phenomenal sense of style to create this chic collection for Target." The collection includes a range of on-trend handbags, wallets, scarves, sunglasses, hats and jewelry as well as clear double-stick fashion tape, and already boasts celebrity fans such as Paris Hilton, Amanda Bynes and Jenna Dewan.
Also hitting stores is Hersh's self-help style book titled, Hollywood Intuition: It's What Separates Fashion Victims from Fashion Victors which offers her personal style tips for different types of fashionistas. The book is filled with Hollywood style tips and can be used as a fun inspirational "how-to" guide on how to look and feel like a star from the inside-out.
Call me easily amused but I can't wait to see the goods in person. If you check it out, let me know what you think in the comments!