So we said the Madonna for H&M collection (part deux) was "highly-anticipated"...today we are feeling "highly-disappointed." It didn't totally suck, but it didn't stir up any awe, either. Judging by the lack of crowds and the fact that all the sizes were still available, we're guessing you thought the same, too.
The predominantly black and white palette was classic and contemporary...but also boring and too safe for Madonna. We expected more "oomf." Yes, it supposedly reflects her personal style and taste today, so perhaps others who grew up with Madonna will appreciate it, but again, we found it to be lackluster.
And expensive. The H&M clientele doesn't want to spend $300 for a white leather trench. Nor are we willing to cough up $39 for oversized sunglasses with the M emblem. Why should we when we can get Marc Jacobs at Nordstrom rack for $60? Or better still, about 10 pairs from Forever21 or Target for the same price (and quality)?
So the verdict is this: we want more sizzle, and we want to pay less. H&M, hope you're taking notes.