If you've already been to bittensjp.com and been disappointed by the lack of content, check it out again, because it's been updated with new looks from the collection, videos and something called "SJP's Manifesto." (Dramatic? Not at all.)
There are also promotions to win a shopping spree with Sarah Jessica, or details on how you can attend an autograph session with the lovely actress-turned-designer. So check it out, yo. You know you wanna.