If you're going to be in NYC around the holidays, Target is hosting a can't-miss, larger-than-life playground that you'll definitely want to make time to check out called Target Wonderland. Target is already my idea of a "wonderland" so I can only imagine the awesomeness of this retail experience, which features ten spectacles that allow kids and kids at heart to discover, play, and enjoy. Additionally, through the use of RFID technology, guests can add items to a digital shopping list and purchase at the end of the experience. Here, we've got photos from the VIP launch party where celebs including Kristen Bell, Camila Alves, Chrissy Teigen, Malin Ackerman and Neil Patrick Harris feted the launch. Beginning Wednesday, Dec. 9, through Dec. 22, Target Wonderland will be free and open to the public at 70 10th Avenue (at West 15th Street) in New York City. Hours of operation are Monday to Saturday, 10 a.m. – 8 p.m. EST and Sunday, 10 a.m. – 6 p.m. EST. For more information, visit Target.com/Wonderland.