JCPenney just launched Pennies from Heaven, an inspiring new philanthropic initiative to support afterschool programs. Olsenboye for JCPenney designers Mary-Kate Olsen and Ashley Olsen are lending their support to the initiative by releasing a limited edition change purse available exclusively at jcp.com and select stores. Each purse sells for $9.99 and 100 percent of the sale proceeds will be donated to the Pennies from Heaven campaign. Visit jcpenneyafterschool.org for details.

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Olsenboye Limited Edition Pennies from Heaven Coin Purse