H&M is set to launch the fifth Fashion Against AIDS
(FAA) collection to raise funds and create youth awareness about HIV and AIDS. It's such a great cause, and as usual, 25% of all sales will go directly to a variety of international youth HIV and AIDS awareness projects, including Designers Against Aids, MTV's Staying Alive Foundation, United Nations Population Fund, and YouthAids.
This year's summer-ready collection for girls and guys brings together ethnic influences from different continents: Colorful African trims on blouses and bustiers, graphic black and white Maori prints on leggings and crop-tops, and folkloric Inuit designs from Greenland on draped T-shirts. The collection also includes fashion accessories such as hats, footwear and jewelry, as well as special pieces such as iPhone cases.
H&M's Fashion Against AIDS collection be will available in around 300 stores on April 26th 2012. Stay tuned, I'll be hosting an exclusive giveaway so you can get your hands on some of the goods before everyone else!
What's more, H&M has launched a micro-site
in conjunction with the Fashion Against AIDS collection titled "Make Out for a Good Cause
." For each uploaded picture on the micro-site, H&M will donate $1 to HIV/AIDS awareness projects.
If you'd like an "early bird" VIP-invite to the pre-launch site, hit me up in the comments and I'll send the first 20 people who comment an exclusive access code (must be 16 or older).
Browse the collection after the jump, so much color! Love the dip-dye maxi dress.