Next month, you'll have the chance to shop more than 140 of Target's hottest fall fashions like never before. Pushing the boundaries of marketing yet again, Target will release a shoppable short-film called "Falling for You," directed by Mad Men's Phil Abraham. Styled by celebrity stylist Jen Rade, this unique film lets viewers browse, share and purchase fall fashion, beauty and home items with the click of a mouse - all while enjoying the rom-com antics of Kirsten Bell, Nia Long and Zachary Abel.

On September 9, Target launched its second installment of The Shops at Target, a series of four mini "shops" within the store that showcase original items produced in conjunction with independent boutique owners from around the county. Because it launched during fashion week, I was late to check it out in person but many pieces from the Kirna Zabete fashion line were still in stock in most sizes, as were home decor items from The Curiosity Shoppe and Patch NYC. Overall I thought the fit and construction of the pieces I tried on was really strong, with special attention paid to details like lining sheer garments and adding unique buttons. There were some shortcomings, like the itchy polyester fabric used for a cute polka-dot blouse (shown above) and the narrow cuffs on the shirt dress with blouson sleeves (I couldn't squeeze my wrist through without unbuttoning. Which is fine, I'll live.). I thought one of the strongest pieces in the bunch was a tweed/faux leather shift which looked and felt way more expensive than its $44.99 pricetag. Very Twiggy. Another highlight was a metallic jacquard dress (available in black or burgundy for $49.99) - simple, chic and fit like a glove. For your reference, I'm typically a size XS or S in Target clothing and everything I tried on was a size XS except for the jacquard dress, which was a size 6. Ultimately I didn't buy anything on this trip but I plan on checking back to see if I can score some things on sale. How about you?

Click through for more photos, including snaps of home decor items from Patch NYC and The Curiosity Shoppe, too.

Last spring I took you guys behind the scenes at the Fall 2012 Target press preview in New York City, and you loved the cropped tweed jacket, leopard pants, and tan trench with black piping (among other things). Now, we've got the full lookbook from Target, showcasing key trend pieces from in-house brands like Merona, Mossimo, Converse One Star, and Xhilaration. I've already picked up a few pieces, including a plaid blazer, leopard pencil skirt and leopard slipper loafers. Let these photos inspire you to go ladylike, colorblock in new ways, mix prints or try a new hue like yellow ochre or oxblood. If you have questions about specific pieces, let me know in the comments and I'll get you the deets.

Click through for lots more photos.