JCPenney has a lot to prove this fall, so it is with critical eyes that we get to check out the Joe Fresh Fall 2013 lookbook. The Canadian fashion brand, as you may recall, first launched its affordable line at JCP stores in Spring 2013 with mixed reactions from BB readers. How do you feel about it now? I'd happily wear any of these looks myself: From a cheeky pup sweater to updated basics in bright yet wearable hues, I think Joe Fresh has pieces that everyone can incorporate into their wardrobe.