The Budget Babe | Affordable Fashion & Style Blog

Joe Fresh Comes to JCPenney

Joe Fresh Comes to JCPenney

Joe Fresh, one of Canada's top fast-fashion brands, will be coming to a JCPenney store near you in April 2013, reports ELLE. As part of it's store-within-a-store concept, JCPenney will roll out Joe Fresh merchandise in nearly 700 stores as well as online at Despite lagging sales and drastic changes in upper management (brand president Michael Francis left after a 9-month stint), it sounds like JCPenney is marching forward with their grand vision of becoming "America's favorite store." And I, for one, remain hopelessly optimistic. I love, love, love Joe Fresh and now I won't have to travel to New York (or Canada) to shop the brand's superstylish duds.

Photo via Women's Wear Daily

oh snap! Can't wait for this to happen!
#1 Angie (Homepage) on 2012-07-25 15:25 (Reply)
I'M SO EXCITED! Can't wait!!!!!
#2 Liz on 2012-07-25 17:20 (Reply)
Aaahhh! This is so exciting! I'm always so jealous/disappointed when I read Canadian style blogs and see that things are from Joe Fresh. Here's hoping that JCP gets the best of what they have to offer.
#3 Sara (Homepage) on 2012-07-25 23:06 (Reply)
Hello Color and Optimism!
#4 Megan, The Frugalista Diaries (Homepage) on 2012-07-26 11:16 (Reply)
Omg, I'm so glad Joe Fresh is doing well and expanding in the U.S.! You won't be disappointed. I love Joe Fresh!!

#5 Mags (Homepage) on 2012-07-26 11:32 (Reply)
This is such exciting news!! April can't come fast enough--I LOVE Joe Fresh.
#6 Sheri on 2012-07-26 23:02 (Reply)
I cannot wait! I see a lot of lady bloggers who shop here so I am excited I will be able to as long as they come to FL!
#7 The Curvy Girl (Homepage) on 2012-08-07 12:48 (Reply)
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