The Budget Babe | Affordable Fashion & Style Blog

Macy's Presents Brasil: A Magical Journey




Starting today, Macy's is taking shoppers on a magical journey to Brasil with a plethora of Brazilian-themed collections, in-store shops, events, giveaways and even a smartphone app. On the fashion front, Macy's is showcasing Brazilian designers with such collections as Francisco Costa for Calvin Klein, a dress capsule that's part of the Macy's Impulse program. Other limited-edition Brasil collections include handbags, shoes, jewelry and scarves by Carlos Falchi, apparel and accessories from Rachel Roy and Brazilian musician Seu Jorge, and eye-catching fashions from the design duo Neon. But that's not all: There are also inspired-by-Brazil products from all your favorite Macy's brands like Bar III, Essie and Havaianas, plus products for the home. And to top it all off, there's a charitable twist which lets shoppers donate money to help save the rainforests. Phew! If my memory serves me, this is the first time a major retailer has done a "collab" with a country. The in-store boutique idea isn't new but it seems to be growing (Target and JCP come to mind).

With so much to see and shop, just head on over to macys.com/brasil for all the details. Who's excited for this?

Comments
ok ok, i will break down and go see the collection! for ages i've resisted visiting macy's in chicago and burbs bcuz it used to be marshall fields, every chicagoan's favorite landmark (you guys know i'm not kidding!). but last week i got an $88 kipling handbag for $30, so i'm warily optimistic. plus this rain forest-saving business is a very good cause. plus brazil is just so evocative of all things colorful and musical and cool animals, etc. sounds like fun. will u b reviewing any of the individual designers showcased?
#1 Maggie Z on 2012-05-17 17:23 (Reply)
Trust me, I think about Fields every time I shop at Macy's (which I boycotted for quite a long time since as you know I was (am?) a born and bred Chicagoan). I suppose as long as we keep the memory of Fields alive, then it's okay to sniff move on...

I'm hoping to check out the Brasil collection in person soon, stay tuned!
#1.1 The Budget Babe on 2012-05-17 19:21 (Reply)
I'm still a bit ticked off that Macy's took over the Bon Marche here in Seattle, but I too have succumbed to its seduction. This looks like a pretty good collection, and I love all the bright colors.
#2 K (Homepage) on 2012-05-18 00:17 (Reply)
I love it! but, I can't find the swimsuit pictured here on the Macy's site. Any suggestions?
#3 Kyo on 2012-05-22 15:28 (Reply)
Here's a link to the swimsuit:

http://www1.macys.com/shop/product/sauipe-swimsuit-one-piece-halter-striped-retro?ID=664830&CategoryID=51295&LinkType=#fn=DEPARTMENT_TYPE%3DSwim%26sp%3D1%26spc%3D36%26ruleId%3D52%26slotId%3D13
#3.1 The Budget Babe on 2012-05-23 08:24 (Reply)
Thanks so much!
#3.1.1 Kyo on 2012-05-23 10:30 (Reply)
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