Truth be told, I don't shop much at Macy's. (I grew up in Chicago, a loyal Marshall Field's shopper. Can't make the mental switch.) But last week I paid a visit to the department store to exchange a Christmas present, and took it upon myself to browse the Bar III department, which has grown substantially at my local store. Bar III is the contemporary line that Macy's launched back in 2011, and it's one of their strongest collections in my opinion, offering the latest trends at good prices. The new January offerings included lots of light colors, contrasted with a graphic dose of black (reminded me of BCBG). Think day to night dresses, oversized sweaters, and feminine tops with laser cut outs and rhinestone embellishment. With many of these pieces on serious sale online, Bar III is worth a serious look, whether you need new pieces for the office (like this faux-leather midi skirt), a cute Valentine's dress or semi-casual pieces for the weekend (like this sweatshirt).

Check out these photos - see anything you love? Are you a Bar III shopper?