The Budget Babe | Affordable Fashion & Style Blog

Gisele Bundchen Ad Campaign for Rampage


Gisele Bundchen Ad Campaign for Rampage

Brazilian beauty Gisele Bundchen is the new spokesmodel for Rampage, having recently posed for the affordable clothing retailer's Spring 2009 collection. Hmm, seems a little beneath her. Which begs the question: Who still shops at Rampage? I was never a big fan of the store, but I remember thinking they had some cute party clothes back in college. Then, Forever 21 opened their doors in my hometown, and Rampage became a distant memory. I'd check their website from time to time, but never found anything worthwhile (and right now, it looks like a redesign of their online store is in the works). With stale, overpriced styles, Rampage falls short of their competitors in my book. And judging by these campaign photos, even Gisele can't make Rampage clothing look classy or desirable. Unless Rampage ups their game, I'll continue to pass. What about you—are you a fan of Rampage?


Gisele Bundchen Ad Campaign for Rampage

Gisele Bundchen Ad Campaign for Rampage


Gisele Bundchen Ad Campaign for Rampage
Comments
Not to offend those who shop there, but Rampage is ick. I'm really surprised that the same woman who models for Gucci, Yves Saint Laurent, and the like, is modeling for Rampage, the label that is one step up from F21.
#1 Joann on 2009-02-01 22:58 (Reply)
I've never heard of Rampage! But reading that it's similar to Forever 21 explains why I saw that first outfit and though, "Looks cheap." Also, she looks like she had a stroke and is holding her newly paralyzed arm.
#2 brista on 2009-02-02 01:23 (Reply)
I agree with Joann it is weird that she is modeling for rampage when she is popular modeling for high end designers.. but then again I believe its smart of her to reach a different audience to show she can be versatile..
rampage is not a BAD line, its just a cheap one.. like forever 21..wet seal..so on and so on
#3 Neira on 2009-02-02 07:33 (Reply)
Meh.

:-P
#4 Angela on 2009-02-02 08:47 (Reply)
I've never shopped at Rampage, nor do I ever plan to, but I do like the look of the maxi dress she's modeling (minus the arm-band and the matchy-matchy handbag). Can't say that I've ever been a fan of Miss Bundchen either; she's not versatile and models the same facial expression in every ad campaign I've ever seen ... Plus, I loooathe Tom Brady, and anyone associated with him receives my loathing by assocation. Haha. Give me Christy Turlington any day over Gisele!
#5 Katie on 2009-02-02 13:39 (Reply)
Used to be a fan, many moons ago. Being in Canada though I could only find Rampage at Nordstrom in Seattle or something like that. Haven't seen anything rampage in awhile but it wouldn't suprise me if they are still overpriced yet cheap.

I find F21 to be much, much better (online shopping wise).

And like Katie above, I also am not a fan of Giselle. But they must be planning some major reworking if they picked her to front it.
#6 Wanderlusting (Homepage) on 2009-02-02 15:05 (Reply)
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