I find it interesting that designer labels are now selling faux fur and pleather at the same price as their real counterparts. Those of us who have been scouring places like ebay and F21 have been buying the same thing for years at ridiculously low prices. It was also considered ignominious in some cases. I had a wonderfully soft pleather trench in high school and I still remember a few people's reaction after I told them it was fake (if you couldn't tell until you asked then why did it matter? Then again, it was high school - anything to ridicule I suppose) In this case they mention using recycled materials but I'd wager the manufacturing process used for a lot of these pieces involves even more chemicals! Seems a little disingenuous, especially if they are marketing it towards the 'green' trend.