Get ready for another Target collab you'll want to save up for: SUGARFIX by BaubleBar, a new fashion jewelry line designed by BaubleBar, is coming to Target.com and select Target stores beginning Tuesday, January 31.
The debut collection includes more than 180 on-trend necklaces, bracelets, earrings and rings. The feminine and stylish assortment, which includes styles inspired by some of the most beloved pieces of the core BaubleBar collection as well as original designs, is full of vibrant colors and on-trend looks that make a bold statement without breaking the bank – all pieces retail for under $30.
SUGARFIX by BaubleBar will be an ongoing offering at Target, with new styles being added to the collection every month. For more details and a fun Q&A with the brand's co-founders, visit ABullseyeView.com.
It's no secret that I have a major soft spot for BaubleBar, and have since the company launched. I'll always remember when Grace Atwood (The Stripe) invited me to BaubleBar's first office space/showroom to introduce me to the collection and meet the team behind the brand. I had a hunch they were on to something big, especially since they were social-media-savvy and valued relationships with bloggers as well as customers.
Now you can find BaubleBar at Nordstrom and soon, Tar-jay...it doesn't get much bigger than that! I'm happy to see them evolve and grow while consistently turning out some of the hottest, most affordable jewelry out there.
Scroll down to preview the Sugarfix by BaubleBar debut collection lookbook, plus some of my faves (hello, tassels!)