Pantone, Inc., the leading provider of professional color standards for the design industries, selected Blue Iris as the color of the year for 2008, saying the purple-blue hue best represents color direction for fashion, cosmetics and home products.
From Pantone.com: "Combining the stable and calming aspects of blue with the mystical and spiritual qualities of purple, Blue Iris satisfies the need for reassurance in a complex world, while adding a hint of mystery and excitement. … As a reflection of the times, Blue Iris brings together the dependable aspect of blue, underscored by a strong, soul-searching purple cast. Emotionally, it is anchoring and meditative with a touch of magic. Look for it artfully combined with deeper plums, red-browns, yellow-greens, grapes and grays."
From left to right: Spring 2008 looks from Balenciaga, Carolina Herrera, Nina Ricci, Jil Sander as featured on NYTimes.com
While this press-seeking decision will hardly influence how we dress - or even how designers design - we love the idea of an annual color coronation. Different hues impact each of us in such varied emotional ways. The colors we choose to wear say so much about the person wearing them. And as an artist, colors are undeniably more important than words. While we typically lean towards warmer hues on the color wheel, we embrace this opportunity to reflect on this beautiful, cool shade and see how it plays out in the coming months.
Blue Iris is a dominant hue in one of our favorite paintings by Vincent van Gogh. Irises, Oil on Canvas, 1889