The Budget Babe | Affordable Fashion & Style Blog

LOFT Fall 2010 Holiday Preview

Last week I was invited to the LOFT Fall 2010 Holiday Preview event at a gorgeous design studio in NYC to see what's in store for the upcoming holiday season, a time for parties, gift-giving and fashion! LOFT's aim was to provide real women the types of stylish, versatile, wearable pieces they'll need to carry them through the season—for work and play—and I think they did a great job.

Once again, we'll be seeing lots of faux fur accents, military-inspired coats, knits and jackets, lots of stripes and lots of layering. Same goes for statement jewelry—big necklaces, bracelets, broaches—which are a fabulous affordable way to update your look on a budget. And much like last season, feminine flourishes will once again make their way onto pretty tops, skirts and dresses in the form of watercolor florals, ruffles, sequins and warm colors like pinks, corals and purples (with plenty of black, gray and white to keep things sophisticated and easy to mix-and-match).

Most pieces are priced under $100, and range from $9.50 for over-the-knee socks; to $98 for a floral jacquard dress; to $188 for a military melton coat. Nothing's over $200.

I'm glad these trends are coming back because it means you don't have to overhaul your entire wardrobe to look current. I'll probably hone in on a new pair of boots, military jacket and some fun baubles to update things I already own. Which pieces would you buy?

Click through to see 40+ more pics!

Met the lovely Loft Senior Online Stylist Lisa Bradkin. How great is her jewelry?!

OMG! I die! LOL! Seriously, I am loving all the knits and outerwear. Okay, time to start paying off that card. Really cute stuff.
#1 Stylish Curves (Homepage) on 2010-07-20 13:07 (Reply)
i totally agree! the knits and outwear are *so luxe*. i am so looking forward to autumn.
#1.1 asha (Homepage) on 2010-07-20 14:03 (Reply)
So fun, I love it! With the temperature of my office today (it's freezing) I'm really wishing I had some of these jackets and cardigans!
#2 Jessica on 2010-07-20 13:17 (Reply)
I am all about that fuzzy hat. Darling!
#3 Sally (Homepage) on 2010-07-20 13:22 (Reply)
I need all of these pieces in my wardrobe, especially the jackets. I'm happy to see the military trend is still going strong! LOFT is quickly becoming one of my fave lines.
#4 Living Fly on a Dime (Homepage) on 2010-07-20 13:39 (Reply)
That necklace on the Loft Stylist is phenomenal!
#5 God's Favorite Shoes (Homepage) on 2010-07-20 13:44 (Reply)
Just yum...Love the jackets, sweaters and overall styling of it all
#6 Patrice (Homepage) on 2010-07-20 13:55 (Reply)
so many pieces i am drooling over!!
That navy/white stripped jacket and those brown boots!
#7 rlutz (Homepage) on 2010-07-20 14:16 (Reply)
Mmm, I saw things even pregnant ladies can wear! The perfect brown suede flat boots, the infinity scarf, the black slim pants with the blousy top or sweater. Plus the color palette is delish!
#8 EmilyKennedy (Homepage) on 2010-07-20 15:26 (Reply)
#9 vee (Homepage) on 2010-07-20 15:50 (Reply)
Man, I may be the only one but I'm just not that impressed. Aside from the pink bow pumps nothing really makes me fall in love.
#10 brittneynikkole (Homepage) on 2010-07-20 16:02 (Reply)
Agreed! The shoes look great, but I wouldn't buy anything else based on these pictures. Maybe it all looks better in person?
#10.1 Sonia on 2010-07-23 08:54 (Reply)
I'm also a huge fan of the blue/white striped knit jacket. Any news on when the collection goes on sale?
#11 Connie on 2010-07-20 20:26 (Reply)
woohoo, glad i know how to knit. many of those knits are pretty simple to execute but look great! white fringed garter-stitch scarf, i'm lookin' at you.
#12 jane (Homepage) on 2010-07-21 04:47 (Reply)
Thanks for the preview! Love the navy coats, boots, and pink pumps!
#13 J on 2010-07-21 07:38 (Reply)
Lots of fans on the navy/cream cardigan! I love that outfit. I'd love to have that cardigan and those brown leather boots but it's Florida and I can't imagine fall/winter clothes right now. It'll be (maybe) December before I can wear stuff like that! :/

Love all the clothes and accessories... GORGEOUS.

#14 SnackyJackie on 2010-07-21 20:34 (Reply)
OMG I'm loving this collection! I am definitely a LOFT girl, so I am excited about shopping this collection!
#15 Christina (Homepage) on 2010-07-21 21:09 (Reply)
Ok, I LOVE the accessories....but I'm not impressed with the clothes.
#16 RoxyRay on 2010-07-22 10:31 (Reply)
I am loving the pink suede heels. I'm in love/lust for them. Anyone know when this line will be available for purchase?
#17 EmilyN on 2010-07-29 21:09 (Reply)
I love the look the Loft always has - it's sophisticated, but very feminine. Really pretty color palate, and their knee socks are great!
#18 Lucy on 2011-01-31 12:10 (Reply)
Leave a comment
E-Mail addresses will not be displayed.
Enclosing asterisks marks text as bold (*word*), underscore are made via _word_.
Standard emoticons like :-) and ;-) are converted to images.
E-Mail addresses will not be displayed and will only be used for E-Mail notifications.