The Budget Babe | Affordable Fashion & Style Blog

First Look: Matthew Williamson for Impulse Only at Macy's

As mentioned in my weekly link round-up two weeks ago, Matthew Williamson will be the next featured designer for Impulse at Macy's, following in the footsteps of Kinder Aggugini. The Matthew Williamson capsule collection will illustrate a "bohemian mood full of color and print that is irresistible to the eye." Staying true to Matthew's signature style, the line fuses sophisticated separates and collectible '70s-inspired dresses priced on average from $50 to $120, with specialty pieces selling up to $300. Key items will include bold, graphic animal-inspired prints and embellished day and party dresses, bohemian blouses, printed scarves and flirty day-to-evening rompers, all with Matthew's iconic styling. With a delicate balance of both modern and retro design, this collection and corresponding advertising campaign featuring model Dree Hemingway embodies Matthew's attitude toward fashion and life. I loved the Matthew Williamson collection for H&M but felt quality was lacking so I can't wait to see what he does for Macy's. The preliminary sketches and photos are exciting and show real potential.

Click through to see more.

Photos courtesy of Macy's
I just adore your necklace and bracelets.. fantastic!
#1 artdecodiamonds (Homepage) on 2011-03-21 16:27 (Reply)
That yellow dress looks like it would be super fun to wear!
#2 MizzJ (Homepage) on 2011-03-21 19:23 (Reply)
I hope the pink shoes in the sketches are part of it!
#3 Laura on 2011-03-21 20:38 (Reply)
I must agree that the yellow dress looks great! I saw it and said "I WANT IT!"
#4 Angie on 2011-03-21 21:13 (Reply)
The dresses are cute, but those teal shoes are ADORABLE! I'm sure they won't be a part of the capsule... :-(
#5 Lovelee_79 on 2011-03-22 07:35 (Reply)
I love this range. Thanks for putting it up.
#6 mandy on 2011-03-22 14:25 (Reply)
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