The Budget Babe | Affordable Fashion & Style Blog

Target is Getting Rid of Merona and Mossimo, Adding 12 New Lines

A New Day is just one of the many new fashion brands launching at Target this fall.
At the start of July, Target announced it would be getting rid of its longtime beloved brands Merona and Mossimo Men's and phasing in 12 new brands to entice shoppers, so I wanted to dedicate a post to the topic so you have a place to sound off.

August 25, 2017 update: According to Glamour.com, Target is only getting rid of the Men's Mossimo division.

New at Target: J by J.O.A.

J by J.O.A. is a new fashion line at Target
If you caught Saturday's post, you may have heard that L.A.-based apparel brand J.O.A. now has a budget-friendly fashion line at Target.com called J. by J.O.A. Thanks to alert reader Julianne A. for the tip!



BB's Weekly Link Round-Up: The Best of What's Left from the Nordstrom Anniversary Sale

Nordstrom Anniversary picks to scoop up before the sale ends.
1. Bow Flats // 2. MAC Lip Kit // 3. Baby Girl Bow (I ordered the pink for my 3-week-old niece!) // 4. Tory Burch Riding Boots // 5. Circle Cardigan // 6. Stripe Leather Tote // 7. Anorak // 8. Backpack // 9. Cashmere Poncho


The Nordstrom Anniversary Sale ends August 6th, then prices jump back up. Here's what to get before it's too late.