The Budget Babe | Affordable Fashion & Style Blog

Win a Trip to the Red Dress Collection Fashion Show with Diet Coke's 'The Heart Truth' Photo Contest

This year marks the tenth anniversary of The Heart Truth® campaign – a national awareness effort to educate women about heart disease - and I'm proud to be involved as one of 5 blogger ambassadors, aka "Diet Coke® Heartbeat Reporters," this year!

Diet Coke® has been an active and passionate supporter of The Heart Truth® for five years. By teaming-up with its celebrity friends, retailer partners, bloggers and millions of fans, Diet Coke helps to spotlight heart health and, in turn, raise funds for research.

As you might know, the centerpiece of this campaign is the Red Dress Collection Fashion Show. Each year, top models, actresses, and celebrities walk the runway wearing one-of-a-kind red dresses created by the fashion industry's top designers to show their support for the cause.

As a Diet Coke® Heartbeat Reporter, I'll be covering the fashion show - and you could win a chance to join me!

For the first time, five lucky fans will have the chance to join Diet Coke at the Red Dress Collection Fashion Show and experience what The Heart Truth® is all about.

To enter:
  • Upload a picture of yourself wearing red to Twitter, Tumblr or Instagram with the hashtag #ShowYourHeart.
  • Entries can be submitted from 12:00AM on January 23 through 11:59PM January 27.

Stay tuned for more updates as the campaign continues. Good luck!

Keep reading for full contest details and rules.

Kardashian Kollection for Sears: Off the Rack

I finally checked out the Kardashian Kollection for Sears last week, which as you probably know is a celebrity clothing line from the Kardashian sisters Khloe, Kim and Kourtney. The collection mirrors the glam lifestyle of these reality-TV stars with sexy cocktail dresses, trendy jumpsuits, boho-chic maxi dresses and bold animal prints. The winter collection was on its way out of my store, relegated to the not-so-clearance racks, while the latest spring line inspired by the sea looked like it had just arrived. This installment was actually pretty cute, with nautical striped tanks, and a tasteful navy, red and white color palette. There was a flowy chevron-striped maxi dress that I wouldn't mind owning.