The Budget Babe | Affordable Fashion & Style Blog

Drew Barrymore's 'Flower' Makeup Line Hits Walmart

In budget beauty news, Drew Barrymore's premium cosmetics line Flower just launched exclusively at Walmart. The cruelty-free collection is "formulated with the same quality ingredients found in department store luxury brands, but sold for a fraction of the price," according to a press release. Flower consists of more than 181 eye, face, lip and nail products ranging from $4.98 to $13.98, and is available in more than 1,500 Walmart stores and on

I'm following Flower on twitter (@FlowerBeauty) and noticed the brand fêted their launch with beauty bloggers and editors at an event in New York. Keep reading for some photo highlights from the Twittersphere - it's always fun to get a behind-the-scenes look and see what everyone's loving. And everyone is loving Drew herself, the former Covergirl was described as "the coolest celeb ever" by fans like Jeannine aka @BeautySweetSpot. I'd expect nothing else! Drew is so likeable and it's refreshing to see a makeup spokemodel in her 30s - woohoo! Can't wait to try a few products for myself. If you do, let me know what you think.

Get the whole scoop at and shop the collection at

Photo credit: @ShaunaBass

Photo credit: @fashionstbeauty

Photo credit: @BeautyBlitz

Photo credit: @Fashionista_com

Photo credit: @chrisflowerfilm

Photo credi: @intothegloss
I did not know she was coming out with her own makeup line! and how adorable is she! I can't wait to check her brand out.
#1 Maribel Reyes on 2013-01-16 16:37 (Reply)
I love Drew, and I love this well priced line that looks super chic!
#2 JennySue Makeup (Homepage) on 2013-01-17 12:00 (Reply)
She's a doll...I can't wait to stock up on her budget-friendly items. :-)

#3 Emily (Homepage) on 2013-01-17 15:17 (Reply)
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